About
Sensibly is a sophisticated sustainable marketplace based near New York City. At Sensibly we believe in connecting with you the best ethical and sustainable brands. Brands who are truly trying to make a difference by treating people and the planet with care.
Mission
At Sensibly, our mission is to connect conscious consumers with likeminded, small, slow fashion brands that prioritize sustainability, ethics, and a refined style. We’ve carefully curated a sophisticated collection ensuring each brand aligns with our values of responsible production and thoughtful consumption. Through a thorough vetting process, we make it easy for you to shop responsibly and discover elegant, sustainable styles—all in one place.
Vetting Process
What makes a brand truly ethical and sustainable? Ethical fashion is defined by Good on You as "garment design, production, and distribution that focuses on reducing harm to people and the planet." All brands featured on Sensibly must have a traceable supply chain where the production involve paying livable wages and material creation is done as non-toxically as possible. Most of our brands produce their products locally in small family owned factories.
Unfortunately, sustainability does not have a widely excepted definition fand each brand tends to define it a little differently. At Sensibly, we use the UN World Commission on Environment and Development's quote: “sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs." We believe that brands should be trying to mitigate their impact on people, the environment, and animals. One of the pillars Sensibly strives for is the ability for you to easily shop the values that mean most to you. These values differ even from person to person- even those trying to be conscious consumers. For that reason, there is no specific set of requirements that each brand must follow, but every brand must abide by at least three of our values (certified- B Corp, Fair Trade, FSC, GOTS, Oeko-Tex; Women-Owned, BIPOC Owned, Extended Sizing, Plus Size, Artisan Made, Circular, Made to Order, Philanthropic, Regeneratively Farmed, Zero Waste, Biodegradable, Lower Impact or Natural Materials, Non-Toxic, Organic, Recycled/Upcycled, and Vegan) and create slow fashion items in small batch production.
Meet the Founder
Sensibly was born from founder Jessica Kerley-Tanski’s experience while pursuing a certificate at the Fashion Institute of Technology (FIT). In one course, she was tasked with creating a new brand but knew the world didn’t need more products. Instead, Jessica drew on her decade-long career in content creation and sustainability, recognizing that many incredible small, sustainable brands already existed but were difficult to discover.
As a natural connector, Jessica saw an opportunity to make a difference. She realized that while conscious consumers struggled to find brands that aligned with their values and offered sophisticated styles, many of these brands needed help reaching their target audience. With the sustainable fashion space often focused on athleisure and casual wear, Jessica envisioned a curated platform where finding refined, sustainable fashion would be seamless. Sensibly bridges that gap, offering a thoughtfully curated collection and an easy-to-use filtering process, making it simple for customers to shop according to their values while discovering unique, stylish brands.